Become an Affiliate
Join Lucky Red’s affiliate programme and partner with us to monetise Canadian traffic. We work with publishers, streamers, affiliates and marketing partners who send real players looking for slots, table games and crypto-friendly banking. We offer a straightforward partnership that focuses on clear reporting, flexible commercial options and practical support tailored to Canadian audiences.
Programme purpose
Our affiliate programme is built to convert quality traffic into recurring revenue. We focus on North American players, with special attention to Canadian payment preferences and local marketing practices. The programme is designed to suit content creators, comparison sites and performance marketers who want a reliable partner with consistent branding and offers for their audience.
Partnership benefits
Partners get access to commercial terms that match their traffic and goals, localised creatives, and a dedicated contact for day-to-day support. Benefits include:
- Flexible commercial models to suit different traffic types
- Local creative assets and landing pages optimised for Canadian players
- Responsive affiliate managers and practical campaign support
- Payments available in multiple currencies and crypto options where appropriate
Commission structure
We offer several commission models so you can choose what works best for your audience and content. Options include revenue-share, CPA and hybrid arrangements. All commercial terms are negotiated per partner and set out in your agreement. Payout plans are regular and transparent so you always know how your earnings are calculated.
Tracking and reporting transparency
Accurate tracking is central to our partnership. You receive access to a secure affiliate dashboard with click and conversion metrics, player-level reports and downloadable statements. We use standard attribution methods and provide clear invoices so you can reconcile performance quickly. If you need clarification, your affiliate manager is available to walk through reports.
Marketing tools and support
We supply a full set of marketing materials suitable for Canadian channels: banner packs, native creatives, landing pages and tracked links. Assets are updated regularly to reflect current offers and seasonal campaigns. We also offer A/B testing assistance and guidance on responsible messaging for local audiences.
Long-term cooperation
We build long-term relationships by aligning incentives and providing ongoing optimisation. As your traffic grows, we’ll review commercial terms, introduce exclusive opportunities and explore co-marketing initiatives. Our goal is steady, sustainable growth for both parties.
Get started
To apply or request a media kit, email our affiliate team at [email protected]. We’ll review your application and respond with next steps and available commercial models.